Brush Up on Your Diamond Knowledge Before You Buy

If you're looking to buy a diamond, there are several things to keep in mind. You may come across conflicting information, so familiarizing yourself with a few things ahead of time will help when you go to purchase. We would be happy to clarify any questions that you might have about diamonds.

GIA-certified diamonds tend to command the highest prices, even at the wholesale level, because of the reliability of their grading reports. Seeing a diamond loose or unmounted is the best way to scrutinize it. We often find it best to have several similar loose diamonds to look at. One usually stands out as more brilliant, even though they all may have similar grading parameters.